ANSWERS
Is my Google Business Profile actually working for me?
THE SHORT ANSWER
Open your profile's performance view. If calls, website clicks and direction requests are coming in, it's working. If they're flat, the profile needs fresh photos, posts and reviews.
A GREY HAIR'S TAKE
A profile is like a storefront window. Nobody walks in if the display hasn't changed since 2019.
THIS WEEK
What to do this week.
- Look at last month's calls and clicks.
- Answer every review, good or bad.
- Add photos.
- Set a reminder to post once a week.
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